Matthew Porter

Recently, I was in Boston to see Lana Del Rey perform at Fenway Park. Just as the show was starting, a frighteningly massive thunderstorm suddenly rolled through with some of the worst rain I had ever seen. But we stayed calm under pressure, evacuated the stadium and went undercover for safety. Reflecting on that experience […]

In the world of health care public relations, we are tasked with staying up to date with industry trends, elevating reputations and developing earned media plans. As a Washington D.C.-based agency, we have the advantage of being close to policy action so we can keep tabs on what our clients need to know about the […]

We come across bridges in our everyday lives, and rarely think about them; that was me, until I started working in public relations. Now, every time I see one, I think of how it relates to our work in media outreach. As public relations professionals, we are often tasked with elevating the reputations of our […]