Sharon Reis

Want to get to know us better? Read our passionate perspectives on the latest communications trends, healthcare issues, workplace challenges, and life goals.

What Can PR Pros Expect in 2018?

What Can PR Pros Expect in 2018?

by on January 16, 2018 in Public Relations

To learn more about how the changing national political environment is affecting workloads and to understand how communications experts are preparing for 2018, The Reis Group surveyed members of the Public Relations Society of America, and we are eager to share what we found. 2017 emerged as the year when communications professionals were asked to …

How to Build Effective Coalitions That Advance Your Cause

How to Build Effective Coalitions That Advance Your Cause

by on July 25, 2017 in Coalition Building

Whether you are promoting new scientific findings, advocating for a profession, advancing legislation or trying to change behavior, it takes a group of people working together to have a sustained influence. But finding ways to effectively collaborate as a team can be challenging. As Henry Ford said, “Coming together is a beginning; Keeping together is progress; …

New Challenges for Healthcare PR in 2017

New Challenges for Healthcare PR in 2017

by on January 26, 2017 in Public Relations

2016 was a year of unprecedented change for our industry, with high-stakes battles over the Affordable Care Act, Medicare and Medicaid, culminating in a watershed presidential election. And, if the first few weeks of 2017 are any predictor, healthcare communications is heading into another turbulent, exciting, and pivotal period. To keep up with the relentless pace …

Introducing…You

Introducing…You

by on December 16, 2016 in Leadership

Introducing yourself in a meeting seems easy enough. Then why do so many people fail to make the most of it, and sometimes even leave a bad impression? Some people talk incessantly about all their experience and accomplishments in what ends up putting off rather than impressing their listeners. Others give only the bare minimum, …