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Want to get to know us better? Read our passionate perspectives on the latest communications trends, healthcare issues, workplace challenges and life goals.

Sharon Reis Named 2016 Finalist in the WWPR Annual Women of the Year Award

Sharon Reis Named 2016 Finalist in the WWPR Annual Women of the Year Award

October 7, 2016

Sharon Reis, principal of The Reis Group, has been named a finalist in Washington Women in Public Relations’ (WWPR) 27th annual Women of the Year award. The award celebrates the accomplishments of women who are raising the bar in public relations. “We’re thrilled to honor Sharon Reis as a Woman of the Year finalist in [&helli…

Make Vacation a Priority – for Your Health

Make Vacation a Priority – for Your Health

September 13, 2016

As summer winds down, the days become shorter, kids head back to school, and the morning rush hour traffic picks up. By now, many of us are wistfully reflecting on those precious days this summer that weren’t crammed with meetings or deadlines, but instead were filled with hours on the beach holding delicious fruity drinks […]

Broadcast Prep: Getting Your Organization Ready

Broadcast Prep: Getting Your Organization Ready

August 17, 2016

Recently, our firm had the privilege of working with some high-profile scientific clients to film two ambitious documentaries and a substantial evening broadcast feature story. Doing so reminded me just how much preparation goes into these earned media story formats and how much time the client needs to allocate before the film crew, pro…

Preparing Your Spokesperson for Media Interviews

Preparing Your Spokesperson for Media Interviews

An important element to an impactful news story is the human element which is why more and more reporters are incorporating the experiences of a spokesperson to enhance their story. While a subject matter expert voice is important and helps to provide important information and create credibility, a consumer spokesperson’s first-hand expe…

Charting a New Course

Charting a New Course

My entire team and I are charting a new course and launching a new public relations agency that fosters creativity and growth while balancing fun and flexibility. We come to work every day driven by our passion for working on meaningful issues and making a difference. Opening The Reis Group has been met with excitement […]

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