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Innovative Cancer Communications Tools Keep Survivors Focused on Healthy Behaviors

Innovative Cancer Communications Tools Keep Survivors Focused on Healthy Behaviors

by on September 3, 2020 in Public Relations

“Cancer survivor.” It’s a title of honor that 17 million Americans are proud to wear. While the title is hard-won, for many survivors the sense of relief and gratitude drift away quickly, leaving in its place difficult challenges such as depression, substance use, and unhealthy diet and lifestyle. These disturbances have a real impact — …

Five Tips for Being Pitch Perfect

Five Tips for Being Pitch Perfect

by on June 16, 2016 in Media Relations

Below is an excerpt of an article originally published on PR News. Read the full article on PR News. Great stories—about medical breakthroughs, heroic acts by children, emerging infectious diseases—are relegated to the trash bin, while “Grumpy Cat” is featured on national evening news. There are plenty of reasons this happens. Newsrooms are shrinking. Reporters …