Positioning Issues and Brands
We help our clients define and strengthen their brand identities. By effectively communicating their priorities and promoting their successes to the audiences who matter most, from media and industry influencers to key stakeholders and policymakers, we elevate the reputations of their key leaders and position our clients as industry trailblazers.
Thought leadership research
Competitor and comparable analyses
Logo and tagline development
- Media audits
Message development and testing
Social media listening
Research Institute for Home Care
Created and launched a new brand and message platform for the Research Institute for Home Care to reposition it within the marketplace, grow its revenue base, and increase investment in home care research.
World Vaccine Congress
Positioned the World Vaccine Congress as the leading source for the latest news and industry trends surrounding vaccine innovation and development.