Message Training

Want to get to know us better? Read our passionate perspectives on the latest communications trends, healthcare issues, workplace challenges, and life goals.

Politically Speaking: What Can A Good Speech Teach Us?

Politically Speaking: What Can A Good Speech Teach Us?

by on July 27, 2016 in Message Training

Whether you are a political junky live-streaming convention coverage all day or just a casual observer catching up via morning-digest emails, it’s worth the effort for PR pros and business leaders to study what makes a political speech effective. Political figures have the advantages of teams of writers, voice coaches, teleprompters, and hours of practice, …

Preparing Your Spokesperson for Media Interviews

Preparing Your Spokesperson for Media Interviews

by on July 20, 2016 in Message Training

An important element to an impactful news story is the human element which is why more and more reporters are incorporating the experiences of a spokesperson to enhance their story. While a subject matter expert voice is important and helps to provide important information and create credibility, a consumer spokesperson’s first-hand experience can help a story …